Beauty Brands End Retail Relationships Without Burning Bridges
February 9, 2021
 Pulling out of a retailer may be due to a myriad reasons. This can be from changing your branding
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How Beauty Brands Handling Holiday Shipping Crunch
December 18, 2020
  SELMIN KARATASCo-Founder and CEO, Kazani This holiday season, it is estimated that 3 billion packages will be shipped in the
Successful Customer Retention Tactics for Indie Beauty Brands
December 1, 2020
At the moment, I am giving away a smaller version product as I want the customers to continue using it.
Beauty Brands Are Confronting A Rash Of Pandemic-Related Scams
November 18, 2020
Yes, I have seen an uptick in scammers seeking product requests since COVID that come through my emails and also
What Social Media KPI Is Most Important To Indie Beauty Entrepreneurs
October 6, 2020
Key performance indicators show big improvements and delivery times have been reduced. Right now, we are not using any key
How Off Are Indie Beauty Forecasts
September 14, 2020
SELMIN KARATASCo-Founder and CEO, Kazani I was pretty accurate when I looked at the forecast I did for my first-year sales.
Beachy Waves For The Summer
August 9, 2020
The sun-drenched beaches, glittering waters, and with a touch of je ne sais quoi this summer, we can’t help but
Brand Founders Lament Label Mistakes
August 6, 2020
   Doing everything by myself was the biggest mistake I have made with the labels. My first packaging didn’t
The Perfect Formula: Finding the Right Manufacturer
July 19, 2020
I found my formulator through a referral in the beauty industry and, once I found out that they only work
The New New: How Beauty Brands Modifying Product Launches This Year
June 25, 2020
                  SELMIN KARATASCo-Founder
