DTC Versus Wholesale: Where Beauty Brands Are Really Selling
April 12, 2021
  The pandemic changed peoples’ buying habits to online, and we are trying to pivot by having a strong online presence and strong branding
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PR Marketing In house or Outsource
April 8, 2021
I worked with a branding agency who worked on the branding, and they gave us the branding tools to post content and pictures on social
Sustainability with Kazani
April 3, 2021
Carrying out a conscious beauty initiative, Kazani is a Cruelty-free brand as our mission is to conserve Mediterranean olive plants. These ancient botanicals are a heritage
Scientific Benefits of Laurus Nobilis Oil
March 27, 2021
Did you know we use Laurus Nobilis Oil in our products? Dating back to antiquity, it has been know to uplift your hair and improve its
My Sleep Rituals
March 20, 2021
Did you know you can beautify yourself while you sleep? Do you sleep on your right side, left side, your back? Some people sleep on
Women’s History Month
March 8, 2021
As a woman owned indie beauty business company, it is imperative for me to write this blog and tell you the impact women have reached
Hair Restoration Organic Hair Products
March 5, 2021
Why do we apply beauty products? Did you ever have a chance to think about it? We apply these products as it makes us feel
Beauty Brands Are Confronting A Rash Of Pandemic-Related Scams
November 18, 2020
Yes, I have seen an uptick in scammers seeking product requests since COVID that come through my emails and also on blog post comments. For
Brand Founders Lament Label Mistakes
August 6, 2020
   Doing everything by myself was the biggest mistake I have made with the labels. My first packaging didn’t convey the brand, and I
Indie Beauty Brands Best Trade Show Investments
June 25, 2020
SELMIN KARATASCo-Founder and CEO, Kazani I have done many exhibitions and displays at various events for different causes. The one thing I realized that draws customers
