Indie Beauty Brands Best Trade Show Investments

SELMIN KARATASCo-Founder and CEO, Kazani

I have done many exhibitions and displays at various events for different causes. The one thing I realized that draws customers attention to the table is a statue we've invested in of an ancient female bust as well as a copper kettle. The bust and kettle are part of the brand story and makes it interesting for our customers. I also put flowers in the display since that looks very attractive, too.

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